7 cities selected by over 800 managers, 7 major factors that affect Poland's investment environment, expert analyses of local markets and outside influences on Polish cities.
The Business Environment Assessment Study (BEAS) is a series of seven reports detailing the investment potential of Polish cities and their business environments. Seven crucial factors were analyzed: infrastructure, office space, public administration support, educational potential, employment potential, business potential and quality of living. The reports were supplemented with relevant market data: costs of living, apartment prices (in the primary and secondary markets), office rents, salaries, public transport fares and availability of child care facilities. This year's report also expanded the data on economic zones in the region, investment incentives, talent pool and recruitment potential.
Find out what Poland's biggest cities have to offer to investors and see how they compare!
We surveyed 809 respondents, including chairmen, board members and department directors of companies that decided to expand into Poland in the last two years. Poland's educational potential, understood as the future supply of future employees, received the highest scores, whereas public administration support was the lowest-scoring category.
Our partners provided extensive support and expert knowledge in all areas of research. Antal served as the labor market expert, Cushman & Wakefield advised on infrastructure and Vastint provided insights into the factors that may influence future investment decisions. The project is under the patronage of the Polish Investment and Trade Agency. The ProProgressio Foundation has become the media patron.
Are you interested in the data we collected? Don't want to wait for the report to be published? Contact us!
The dynamic development of Warsaw and its regional markets over the last decade is due, in part, to the growth of the modern business services industry, which has taken a liking to the CEE region, and to Poland in particular.
When analysing the business potential of Polish cities in 2020, it is impossible not to refer to the COVID-19 reality in which we have all found ourselves unexpectedly. In the modern business services industry, we noted a certain slowdown in the first half of the year, resulting from justified uncertainties and fears. However, in the end, 2020 turned out to be a positive test for the BSS sector, and that for several reasons.
Poland is building its competitive advantage over other CEE locations (from the perspective of foreign direct investments) through an attractive balance of availability of both blue-collar and white-collar workers (skilled and well educated, characterised by relatively good knowledge of foreign languages and specialisation in selected areas).
Warsaw’s business infrastructure is at a very high level and includes over 5.9 million sq. m of modern office space. Warsaw is also often selected for numerous academic and business events. It has hosted over 9,000 events annually in recent years.
Similarly to the retail sector, the office sector was hard hit by the effects of the COVID-19 pandemic in 2020. Warsaw’s office market noted a 31% drop in demand, almost twice as in other regional capitals, which can be explained by the depth and quicker responsiveness of this market. The effects of the pandemic may prove long-term, in particular in terms of office buildings design and space functionality expected by the tenants.
Thanks to the efforts made by the local administration, Warsaw continues to rank highly in terms of investment attractiveness. One in four respondents in the BEAS survey has chosen Poland’s capital as their destination when planning their expansion in the region.
The main factor that attracts entrepreneurs to Warsaw is the city’s high potential in the field of human resources. Local universities offer programs in almost every field of science, including those key to the BSS sector, i.e. finance, accounting, management or foreign languages.
About a quarter of a million students receiving their education in Warsaw every year join the job market in various specialities. According to data on the key fields for the 2019/2020 academic year, many of them are finance and engineering graduates.
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