Personalization at Scale Lead (100% remote)
ref nr: 4/5/2024/KW
In Antal we have been dealing with recruitment for over 20 years. Thanks to the fact that we operate in 10 specialised divisions, we have an excellent orientation in current industry trends. We precisely determine the specific nature of the job, classifying key skills and necessary qualifications. Our mission is not only to find a candidate whose competences fit the requirements of the given job advertisement, but first and foremost a position which meets the candidate’s expectations. Employment agency registration number: 496.
Responsibilities:
As a Personalization @ Scale Strategist, you'll be at the heart of developing, deploying, and optimizing cutting-edge campaigns. Your responsibilities will include:
- Identifying barriers to audience-first campaign development and activation, and devising creative strategies to overcome them.
- Ensuring Personalization @ Scale and First Party-led planning is seamlessly integrated across campaigns.
- Executing and refining campaigns in collaboration with TCP managers of Snack and Beverage in Europe.
- Championing the use of DAM solutions and connected tools to streamline asset reuse and sharing.
- Tracking the results of Personalization @ Scale implementation and driving continuous improvement.
Benefits:
- Competitive salary and comprehensive benefits package.
- Opportunity for professional growth and development in a dynamic environment.
- Collaborative team culture that fosters innovation and creativity.
- Access to cutting-edge technology and platforms to drive impactful campaigns.
- Flexible work arrangements to support work-life balance.
Qualifications:
We're looking for someone with:
- 5-7 years of experience in P@S / Digital Marketing / Brand Comms / Media planning.
- Proven practice in Asset Management.
- Experience managing a team of +5 individuals.
- Strong project management skills and ability to thrive in a fast-paced environment.
- Proficiency in Digital Marketing tools and platforms.
- Analytical mindset with a keen eye for detail.
- Innovative and collaborative spirit.
Apply now to take your career to the next level!
